THE RIG IS BACK
Same Big Rig Energy. Now in Fun Size.
For its third season, the Crown Royal Rig is back, bringing Royal Rituals to fans across the country. This year, it's joined by the Mini Rig, proving that good things really can come in small packages. Whether it's the Big Rig or the Mini Rig, every stop delivers the same unforgettable Crown Royal experience.
Local Traditions. Brought to Life.
Every game day has a unique spirit. We’re traveling the country to find the rituals, the people, and the traditions that make your city’s game day one of a kind. Find out where the Royal Rig is landing next.
Austin, TX
Oxford, MS
Lubbock, TX
Ohio
Athens, GA
Oklahoma
Tuscaloosa, AL
Dallas, TX
Michigan
Indianapolis, IN
Fort Collins, CO
Minneapolis, MN
Tallahassee, FL
